Sales and marketing in communication industry Essay

Sales and marketing in communication industry - Essay Example This has resulted from immense marketing by marketers who have worked tirelessly in search for new markets, which has revolutionized African continent hence increasing its mobile usage to a rate of 65% annually that is double the global average. Economists argue that, for a product to reach the market there must be sales people since for them to exist there must be the need to market a product and finally make a sale. Therefore, scholars describe marketing as the activities undertaken to generate leads that plays a major role in bringing in a sale. Where else the act of turning a prospect to a buyer and thereafter a repeat customer can describe selling. The intense cross-border marketing done in some countries in Asian continent reveal, mobile wholesalers in China and India have greatly influenced mobile exporters and importers from other countries through international trade. With the increasing demand for mobile phones, distributors are working tirelessly to meet the rising demand and in the process maintain the will to ensure international and domestic trade continues well. Wholesalers on the other hand are ensuring enough stock in their depots as a sign of rising need for these communication tools (Naresh, 2011:32). At the same time, sales and marketing is essential in ensuring availability of products and concrete information about the market. Moreover, no any movement of commodities could occur if it were not for both overseas and local marketing. Intensive marketing together with sales has helped China gain great deals of profit in handset sales and revenue obtained from such trade. Online marketing through Internet has increased demand raising revenues levied from internet users. International sales and marketing plans, as well as strategies set by mobile phone manufacturers and distributors all over the world, more than half a billion mobile phones were sold worldwide in 2009. In fact, analysts expect the number to double within a period of not more th an five years. Sales relates to marketing in a way that is very simple to understand yet very complicated in explaining. Exporters and importers in UK, France, and Germany expressed great need for faster internet enabled mobile phones. How did they come up with such a radical need? Experts have painted an ideal picture to describe the relationship between sales and marketing. It functions in an extremely miner percentage of potential customers willing and ready to buy a product. It also functions in merely those who would possibly buy at a future date as well as those others who are mildly interested in buying. For those expressing will or wish to buy at a future date, a company must assemble and assign sales representatives to create a friendly and informative follow up where this might be in form of a mail or voice broadcast. In order to reap maximum benefits through marketing and selling, investors must express will to take broad marketing measures. They might take the form of or ganizing inter-business marketing conferences, road shows, and advertising on televisions or over the radio (Naresh, 2011:43). This is evident in countries like Japan where mobile service providers have partnered with banking firms to provide mobile banking services hence this has seen the Japan claim the most vast share of mobile banking and money transfers. For them to realize this, the information technology marketers must have worked hard

Ethnic Diversity Essay Example for Free

Ethnic Diversity Essay Answer each question in 50 to 150 words. Provide citations for all the sources you use. 1. What is diversity? Why is diversity valued? Diversity is the combination of different races of people, religions, and culture. Diversity is important to constantly grow and learn new ideas that will help our society become a better environment to live in. Diversity is value because it allows us to learn different things that may help up us in life, that our own culture does teach, or provide. 2. What is ethnocentrism? In what ways can ethnocentrism be detrimental to a society? Ethnocentrism is a term that is used to describe the tendency that someone will believe his or her own customs and traditions are better than anyone else’s. It is determined that no culture is perfect, and closing society from the great custom of other cultures does not allow one a chance to solve all problems, and learn what others know that we are custom to disbelieve in. 3. Define emigration and immigration. Emigration is a person leaving a country, and Immigration is a person entering a country. E in Emigration can mean exit, and I in immigration can mean in. Many get these to word mixed up, mainly in ones English or History class as a student. For example the United States are prompt with immigrants with an I, and Mexico are accounted for emigrants with an E. 4. What are some of the ways groups of people are identified? Some ways groups of people are identified are by race or creed, gender, religion, raised by one or both parents, or raised outside of their original family. In addition, American cultural group people by age, until you reach 18, one is considered an adolescent, and when one reaches 21, they are considered an adult. 5. Why do people label and group other people? People label and group other people as a barrier to not be taken by surprise. If a certain Copyright  © 2012 by University of Phoenix. All rights reserved. Diversity Worksheet ETH/125 Version 8 2 person done something wrong, and we see more people like that person doing the same, we now label that entire race of people to be the same. The labeling part works as a defense mechanism to not allow someone that we think is bad or good, take advantage of us or we lock out someone we think can be a good friend. 6. Define culture. Is culture limited to racial and ethnic backgrounds? Explain. Culture is the customs of a group of people, by race, religion, beliefs, and tradition. Culture is not limited to racial and ethnic backgrounds. Because there are many different races that have the same religious culture and traditions. For example Indians, Blacks, Iranians, and I am sure there are others that believe in the Islamic religion, and have the same beliefs and follow the same religion traditions. Copyright  © 2012 by University of Phoenix. All rights reserved.

Australopithecus Afarensis :: essays papers

Australopithecus Afarensis The species A. afarensis is one of the better known australopithecines, with regards to the number of samples attributed to the species. From speculations about their close relatives, the gorilla and chimpanzee, A. afarensis’ probable social structure can be presumed. The species was named by Johanson and Taieb in 1973. This discovery of a skeleton lead to a heated debate over the validity of the species. The species eventually was accepted by most researchers as a new species of australopithecine and a likely candidate for a human ancestor. Australopithecus afarensis existed between 3.9 and 3.0 million years ago. The distinctive characteristics of A. afarensis were: a low forehead, a bony ridge over the eyes, a flat nose, no chin, more humanlike teeth, pelvis and leg bones resembled those of modern man. Females were smaller than males. Their sexual dimorphism was males:females; 1.5. A. afarensis was not as sexually dimorphic as gorillas, but more sexually dimorphic than humans or chimpanzees. A lot of scientists think that Australopithecus afarensis was partially adapted to climbing the trees, because the fingers and toe bones of the species were curved and longer than the ones of the modern human. A. afarensis is classified as an ape, not a human. It is a Hominid, which is an ape closely related to human beings. The first fossils of a skeleton were found at Hadar; a site in northeastern Ethiopia. The team named the skeleton â€Å"Lucy† after the Beatles song, â€Å"Lucy in the Sky With Diamonds.† In terms of overall body size, brain size and skull shape, "Lucy" resembles a chimpanzee. However, A. afarensis has some surprisingly human characteristics. For example, the way the hip joint and pelvis articulate indicates that "Lucy" walked upright like a human, not like a chimp. This means that upright posture and bi-pedalism preceded the development of what we would recognize as human beings and human intelligence. All non-human primates sleep in the trees at night. So, it would seem to be that A. afarensis slept in trees also. Their skeletal structure agrees with their arboreal lifestyle. â€Å"The large premolars of A. afarensis suggests they were frugivores, and the thick enamel on the teeth suggests they may have eaten nuts, grains, or hard fruit pies† (Boyd and Silk, p.

Experimental And Control Group Health And Social Care Essay

In the treatment subdivision, the research worker draws decisions about the significance and deductions of the determination. This subdivision tries to unknot what the consequences mean, why things turned out the manner they did and how the consequences can be used in pattern.Personal features of the experimental and control groupTable I- Explains the personal features of the health professionals in experimental and control group. The information says most of the health professionals are aged between 31-40yrs, females, educated and un employed. The present survey findings are supported by a survey done earlier by Mohammed Shinde ( 2009 ) , to measure the effectivity of presentation sing eating of hemiplegia patient among health professionals. Major happening in the survey include bulk of the health professionals are in the age group of 28-37yrs.53-63 % were females.40-60 % were unemployed.70-80 % were married.Data ‘s sing health professionals experience in eating and beginning of directionTable II-Explains the information ‘s sing health professionals experience in eating and beginning of direction. The findings revealed most of the health professionals were 2-3 yearss of experience in feeding the patient through nasogastric tubing. All health professionals received some kind of instructions sing tubing eating, but bulk of them did n't have any instructions from professional medical forces alternatively they got the instructions from their ain relations. The present survey findings are supported by a survey done earlier by Jeanie kayser ( 1990 ) who investigated attitudes of patients, household members, nurses, and doctors towards the usage of nasogastric tubing eating in three nursing places. His findings disclosed unequal communicating among wellness attention suppliers, patients, and households, and that some households did non cognize the demand of the tubing and they perceived the tubings were being inserted for the convenience of the nursing place staff. The present survey findings besides supported by a survey done earlier by. Elaine Wittenberg ( 2001 ) on cognition and accomplishment of health professionals sing the attention of the patient. The consequence showed many household health professionals did non hold the necessary accomplishments and cognition to supply sustained attention for a individual with chronic unwellness, so they lacked assurance and felt un-prepared. Health professionals reported that they received small counsel from wellness suppliers, that they did non cognize how to presume health professionals function, that they were non familiar with the type and sum of attention needed, and that they did non cognize how to entree and utilize resources.Degree of cognition of experimental and control groupTables III, IV, V, VI, VII, VIII, IX & A ; X explain the degree of cognition sing nasogastric tubing eating before and after the intercession. Table III explains the overall cognition degree of experimental and control group before and after intercession. In both experimental and command group all samples ( 100 % ) showed hapless cognitions degree before intercession. After intercession the experimental group showed important betterment in the degree of cognition whereas the control group remained in the same pre-intervention cognition position. The present survey revealed that, the degree of cognition was increased in experimental group who received the information, whereas in the control group there was no betterment in the degree of cognition. Table IV shows all the samples from both experimental and control group had hapless cognition in different facets of tubing feeding like consciousness of the tubing, technique of eating and complications before intercession. Whereas 95 % of samples showed good cognition sing provender and nutrition. Table V demonstrates the cognition degree of experimental and control group in different facets of tubing eating after intercession. The survey reveals that the experimental group had a important addition in the degree of cognition in different facet of tubing eating after the intercession but the control group showed the same pre-intervention cognition position. Table VI shows the comparing of overall mean cognition mark of experimental and control group before and after intercession and its degree of significance. Here the information suggest that the mean cognition mark of experimental and control group are the same before intercession ( average score 20 ) and after intercession mean mark of control group is higher than the average mark of experimental group. So, harmonizing to hypothesis ( H1 ) , there is important difference in the cognition mark on tubing eating among health professionals between the experimental and the control group after intercession and no significance difference before intercession. Present survey findings are supported by the survey done by Janie Kayser ( 1998 ) to measure the effectivity of a preparation programme on the cognition and caring ability of the household health professionals of AIDS patients. The consequence revealed that the experimental group had a significantly higher degree of cognition and caring ability after undergoing preparation programme. Table VII nowadayss mean cognition mark of experimental and control group before intercession and degree of significance. Both group demonstrated a low mean cognition mark of 0.90 % to 12.85 % in the facets of consciousness of the tubing, technique and complications before intercession. Both group showed a high cognition mark of 57 % -63 % with respect to feed and nutrition. The tabular array concluded that no important difference was found in cognition about tubing, technique and complication in control and experimental group, but a important difference was seen in the mean cognition sing provender and nutrition in control group compared to experimental group. Table VIII nowadayss mean cognition mark of experimental and control group after intercession and degree of significance. The experimental group showed a high mean cognition score ranged from 72 % to 91 % in different facets of tubing eating after intercession. But the control group showed a similar low mean mark form. Study consequence showed that a important difference in the mean cognition mark of the all countries in cognition among experimental group compared to command group after intercession. Table IX nowadayss mean cognition mark of experimental group before and after intercession and degree of significance. Experimental group showed a low mean cognition score ranged from 4.09 % to 12.85 % in the facets of consciousness of the tubing, technique and complications before intercession. The highest mark of cognition was seen in with respect to feed and nutrition ( 57.6 % ) .Whereas after intercession experimental group demonstrated a high mean mark ranged from 72.7 % to 91.22 % ..Statistically a important difference was seen in all the facets of cognition like consciousness of the tubing, provender and nutrition, technique and complications in the experimental group after intercession compared to pre-intervention position. Table Ten shows mean cognition mark of control group on baseline and subsequent observation and degree of significance. The control group showed a low cognition mean mark ranged from 0.90 % to 10 % in the facets of consciousness of the tubing, technique and complication before intercession. The highest mark of cognition was seen with respect to feed and nutrition ( 63.07 % ) .In subsequent observation besides control group showed a similar form of cognition mean mark like that of baseline observation.Degree of technique of experimental and control groupTables XI, XII, XIII, XIV, XV, XVI, XVII & A ; XVIII explain the degree of technique sing nasogastric tubing eating before and after the intervention.- Table Eleven nowadayss frequence and per centum of experimental and control group on overall technique before and after intervention.70 % of the samples had good or mean degree of technique before intercession and 6 samples showed hapless technique whereas after intercession all the samples in the group were demonstrated first-class feeding techniques. The samples from the control group retained in the same technique degree of norm and hapless, before and after intercession The present survey revealed that, the degree of technique was increased in experimental group who received the presentation, whereas in the control group there was no betterment in the degree of technique. Table Twelve nowadayss frequence and per centum of experimental and control group harmonizing to degree of assorted facets of tubing eating technique before intercession. In both experimental and control group bulk of the samples had norm or hapless readying and technique whereas in aftercare both group exhibited good patterns. Table Thirteen nowadayss frequence and per centum of experimental and control group harmonizing to degree of assorted facets of tubing eating technique after intercession. In the experimental group, after intercession all the 20 samples ( 100 % ) had first-class degree of technique in assorted facets of tubing feeding like readying for eating, technique of eating and aftercare. The control group showed a similar form of hapless technique mean mark as in baseline observation. The tabular array concluded that there was an addition in the degree of technique sing nasogastric tubing eating in experimental group after intercession. Table Fourteen nowadayss comparing of overall mean technique mark of experimental and control group before and after intercession and degree of significance. Study revealed that both group had an about similar low technique mean mark before intercession. But after intercession the experimental group showed a high mean technique mark whereas the control group retained in their baseline technique degree. So, harmonizing to hypothesis ( H2 ) , there is a important difference in the technique mark on tubing eating among health professionals between the experimental and the control group after intercession and no significance difference was observed before intercession. Present survey findings was supported by the survey done by Mohammed Shinde ( 2009 ) , quasi-experimental survey to measure the effectivity of presentation sing eating of hemiplegia patient among health professionals. The consequence showed, in both unwritten and nasogastric eating, the experimental group had important betterment in accomplishment mark of health professionals about eating of hemiplegic patients after presentation. Table Fifteen nowadayss mean technique mark of experimental and control group in different facets tube feeding before intercession and degree of significance. The information ‘s suggests no important difference was seen in the countries of technique, aftercare in experimental and control group before intercession, but important difference was seen in readying in experimental group compared to command group before intercession. Table Sixteen nowadayss mean technique mark of experimental and control group in different facets of tubing eating after intercession and degree of significance. The information ‘s suggest important difference in the countries of readying, technique and aftercare in experimental group compared to command group after intercession. Table Seventeen nowadayss mean technique mark of experimental group before and after intercession and degree of significance. The present survey showed important betterment in all the countries of technique sing tube eating like readying, technique and aftercare in the experimental group after intercession compared to pre-intervention position. Table Eighteen nowadayss mean technique mark of control group on baseline and subsequent observation and degree of significance. The present survey showed no important difference in all the countries of techniques of tubing feeding like readying, techniques and aftercare in control group on baseline and subsequent observation.Association of survey variables with selected demographic variablesTable XIX presents association between demographic variables and techniques of feeding before intercession. The present survey shows a important association between the beginning of direction and technique of feeding before intercession whereas no association elicited between age, sex, business with technique of feeding before intervention.. Present survey findings are supported by the survey done by Mohammed Shinde ( 2009 ) , quasi-experimental survey to measure the effectivity of presentation sing eating of hemiplegia patient among health professionals. The consequence showed no important relationship of feeding pattern with respect to age, sex, instruction, business and matrimonial position.

Play Critique of Cabaret

Cabaret takes place in the years 1929 to 1930 Berlin before Hitler’s appointment as chancellor. The play follows Cliff Bradshaw, an aspiring American writer, and Sally Bowles, a performer at the Kit Kat Klub and their friends through the trying times before the Nazis. The story shows the struggles of those torn between what they want, and what is acceptable and how blind some were to the problems staring them right in the face. In the words of the emcee: â€Å"Leave your troubles outside! So-life is disappointing?Forget it! In here, life is beautiful-the girls are beautiful-even the orchestra is beautiful! Willkommen im Cabaret! † As the story unfolds, we see how this blindness affects those who would rather not see. Cabaret is the first professional play that I have seen. I did not know what to expect and told myself that no matter what, to just make the most of it. There was no need, it was a truly captivating show that had me laughing and crying and dancing along the whole way through. I even talked a few of my friends into going so I could see it a second time.The story was easy to follow and I thought the characters, the costumes and the performance as a whole were good, but there were a few problems that I thought needed work. The first thing that caught me was, of course, the emcee, played by Lee Ernst. He immediately got my attention with his flamboyant costume and held it with his charismatic and energetic attitude. When he first came out on stage, he addressed the audience directly, asking us to leave our troubles outside and enjoy the wonders of the cabaret.It made me feel like I was actually sitting in the club, and not out in the audience of a play. Throughout the entire production he would pull us in and even brought audience members on stage to do a dance with him. He had an excellent ability of setting the mood for the audience and keeping us wanting more. The rest of the characters were also very well played and the actors did a g ood job of portraying their respective personalities. They were believable and real, and truly made me feel for them.The only one I thought was a little awkward in his role was Geoffrey Hemingway, who played Cliff. There were times in the play where he seemed to know his line, but didn’t quite use the right inflection, as if he knew the words, but forgot what his character was supposed to be feeling. Other than that, I think that the actors were great. The second thing that impressed me was how simple the sets were. There was usually only one or two pieces that told you where the scene was taking place, but along with the lighting and sound, it was easily put together and it worked very well.The one problem I had with it was during the play I was under the impression that the room with the couch was some kind of common room for the building, but while reading the study guide, found out that it was supposed to be Fraulein Schneider’s room. This confused me because I don ’t get why Fraulein Kost would be bringing her sailors through Fraulein Schneider’s room, but I guess they needed some place to show that part of the story.Also, there were times when there was just too much happening on stage and I got dizzy and confused as to what I should be paying attention to. Over all, I was impressed with their use of space and simplicity. Cabaret was performed on a thrust stage which also added to the feeling of unity and closeness between the performers and the audience. I think that in a play that is meant to make you feel like a part of the show, which Cabaret definitely is, this is important. It was one more way of pulling the audience in and making us â€Å"part† of the show.With this stage the action was happening within almost arm length of the front row and there was even a point at the beginning right before the show that actors were talking to the audience. It helped us relate more to the story then if they used a proscenium st age and told the story â€Å"at us†. Next, I think that the costumes were perfect, they did a wonderful job of depicting the many characters. They were sexy and scandalous for those at the Kit Kat Klub, yet did not hinder the actors from doing the many dance numbers, and showed the modesty and decency of characters like Fraulein Schneider.Along with the scenery, the costumes helped so there was no guess work as to where and when the story took place, the lifestyles lived by the various characters, their personalities and who they were as people. I have to add that after seeing the show, me and some of my friends, even one of the guys, wanted to dress up as dancers from the Kit Kat Klub for Halloween. I think they did a terrific job and instead of distracting, they made the story that much more entertaining, especially the guys in fishnets!Lastly, I thought all the singing and dancing really enhanced the show. I was worried that it would be hard to follow the story line with t hem singing parts of the script, but not at all. I think that it livened up the show and made scenes that would have been boring really great. One example of this was the scene where Fraulein Schneider sings â€Å"So What? †. It was a fun way of her character giving us a little history, without just going into a biography.Also, songs like â€Å"Two Ladies†, â€Å"Tomorrow Belongs To Me† and â€Å"If You Could See Her† express the feelings, viewpoints and ideas of the play in a manner that would have been much more difficult to do in conversation. All in all I thought it was a wonderful show and I think that everything worked well and flowed nicely. The few problems that I did have were minor and didn’t take away from the overall experience. The actors, director, and everyone else who had a part in this show should be proud, they made me truly enjoy myself and am looking forward to seeing more.